Scenarios

We know today something we should have always known – turning goals into success is only achievable through constantly reading and interpreting the reality.

A deep knowledge and a profound understanding of the reality is the only way we have to manage the change, drive the growth, build innovation as well as to see in time both opportunities and threats.

The MC’s strategy to build scenarios is based on doing a constant day-by-day data collecting produced by its organization (liquid Scenario) by means of a specific survey task on Customer’s demand.

The MC’s liquid Scenario analyzes economic, political and social facts by developing information through the media and the internet , through the interaction with the stakeholders and the institutions, moreover through research, cool hunting and best practice.

The focus areas of MC’s liquid scenarios are: